Revenue · month
$312,400
▲ 18% vs last month
Creators earning $500K to $2M
Cut your tax bill by 30%.
At $500K your tax bill is ~$200,000. Cutting it 30% keeps $60,000+ in your pocket every year. If you don't save $25,000+, you don't pay.
YouTube · TikTok Shop · Instagram · brand deals · digital products
Bank-grade encryption · your data, your control · never sold. How we protect you →
The 60-second reality check
You earned it. How much are you actually keeping?
Drag to your rough income this year. These are directional estimates — the real numbers come from a proper look at your situation.
$500,000
$100K$5M+
Your likely tax bill
$218,000
federal, state and self-employment, high-tax state
You could be saving / yr
$65,000
cutting that bill by 30% with the right structure
That, invested 10 yrs
$898,000
saved yearly at ~7% — the wealth you keep
Book the Audit →
Estimate only, not tax advice — your real numbers depend on your situation.
Works with the tools you already sell on
TikTok ShopShopifyAmazonStripeQuickBooks
Why this exists
Creators get one good run. Most of them have no team when it matters.
Your manager takes their points and moves to the next name. Ask your CPA why the bill is so high and you'll get a version of “you made a lot this year.” Ask how to pay less and the honest answer is usually “make less.” That isn't incompetence — building tax strategy was never their job. But it means nobody is watching the taxes, the dips, or where the money actually goes, and we've watched creators go from millions to nothing because no one built anything under it.
The peak
Money comes in faster than sense
A first $300K check lands. Three rents, a leased car, a rented Lambo for the views. It feels infinite, so it gets spent like it's infinite.
The bill
Then the tax season nobody planned for
US creators can't outrun global tax. The bill arrives, there's no bookkeeper, no deductions tracked, no cash set aside. It's the month you made zero — with $480K still going out the door.
Year five
Nothing left to sell
Five years of "I'll deal with it later" ends one way. The audience moves on, the IRS takes its share, and there's no business underneath to sell — because it was all built on rented land. The most common ending in this industry, and the most preventable.
What we do
Two ways in, depending on how hands-on you want us.
Midas isn't an accountant. It isn't a course. It's the financial team that gets in and runs your money with you — so you stay in front of the camera. Start light, graduate to done-for-you.
Done with you
Compass
For creators who want the playbook, the sessions and the room — and to stay hands-on.
1-on-1 strategy sessions · guides · access
- The full guide and content library — every strategy, in plain English
- Three 1-on-1 strategy sessions to set your structure and plan
- Private Slack access for questions as they come up
- A community of serious creators sharing what actually works
- The expense app: photograph a receipt, see what's deductible on the spot
Done for you
Inflection
For creators who want the whole tax side handled — filed, implemented, reviewed.
implementation · filing · infrastructure
- A monthly tax strategy session with our Head of Tax
- Every strategy implemented for you — structure, elections, timing
- All expense and deduction capture handled, audit-ready
- Tax filing included, done by licensed professionals
- The infrastructure that runs it: books, capture, reporting and Slack access
Our System
Four phases that turn what you earn into what you keep — then multiply it.
Every creator we work with runs the same proven path. Where you start depends on your income; where it ends is a legacy.
G
Phase one
Guard
Stop the bill before it forms. The structure you file under, the deductions you capture as they happen, and the timing of income you can still move — the three decisions that have to be made before December 31, not after.
O
Phase two
Organize
One clean picture of your money — every income source and expense in one place, and a reserve set aside on every payout so April is a checkpoint, never a crisis.
L
Phase three
Leverage
Put what you kept to work — retirement plans that are the largest legal deduction available to you, a buffer for the slow months, and financing against your earnings instead of idle cash.
D
Phase four
Deploy
Put your wealth to work — deploy into real assets, deals, and an institutional fund. Turn a viral moment into a legacy that outlasts the run.
The methodology, in numbers
The strategies are proven. Most creators just never hear them.
Illustrative figures — your numbers depend on your situation and jurisdiction. Every strategy implemented by licensed professionals.
~$9,500/yr
Typical self-employment tax saved on $100K profit from one structural election alone (US).
$2,500
Per-item de minimis threshold — gear expensed immediately, no capitalisation argument needed.
$14,129
Self-employment tax on your first $100K as a default LLC — the leak the S-corp election fixes.
~$70K/yr
Deductible retirement contributions available to self-employed creators (US solo plans).
14 days
Of tax-free home rental to your own business for shoots and meetings (US Augusta rule).
25–35%
The reserve rule — set aside on every payout, so April is a checkpoint, never a crisis.
Proof before commitment
Start with the Audit — the number before the invoice.
We won't quote you until we've seen your last two years. The Audit reviews your returns and accounts, assesses your structure, and puts it in writing: what you overpaid, what's recoverable, and what's available going forward. Credited in full against any engagement.
If the Audit doesn't show at least twice our fee in recoverable savings, we'll tell you not to hire us — and refund the Audit. From there, the work is three to four focused sessions with our Head of Tax: full assessment, then proactive planning that starts today, so next tax season is never a surprise.
Within 7 days
Your overpayment number
Earned → kept → left on the table. In plain numbers, from the documents you already have.
Same week
Your clean money picture
A reliable financial baseline — what's reserved, committed, and actually available to spend or invest.
Zero risk
2x our fee, or we refund it
Documents only — nothing connected. If the Audit doesn't show at least twice our fee in recoverable savings, we tell you not to hire us and refund it.
Book the Audit →
Credited in full against any engagement. We win when you win — that's the whole model.
Is this you?
Midas is built for you if…
- You're earning $250K+ a year from your content — and you honestly couldn't say what you'll owe in tax
- Money piles up in your account and you don't know what to do with it — nobody gives real advice on excess profits
- Your income swings hard month to month, and a slow month still scares you
- Your accountant files what happened last year but never tells you what to do next
- Your manager books the next deal — but nobody is watching what you actually keep
- You want the strategies high earners use, without becoming a finance person yourself
How we actually do it
Not advice. A system that runs — this is the full scope.
Every engagement is these concrete deliverables, not a strategy deck and a Slack channel.
AI receipt capture
The IRS doesn't have to prove you were wrong — you have to prove you were right, and a card statement isn't proof. Snap any receipt in WhatsApp: read, categorised, business purpose recorded, at the moment it happens.
Real-time · audit-ready
Tax strategy sessions
Three to four focused sessions with Elton Lalaj, CPA — our Head of Tax — full assessment, then the plan, strategy by strategy.
Led by the Head of Tax
Tax filing, done
Federal and state filings prepared and submitted by licensed, registered professionals — coordinated by us, never dumped on you.
Licensed partners file
Quarterly recalibration
Estimated payments recalculated every quarter as strategies land — so cash sits with you, not prepaid to the IRS.
4x per year
The reserve system
A fixed cut of every payout parked automatically for tax and slow months. April becomes a checkpoint, not a crisis.
Set once · runs always
Monthly money check-in
One call a month: what you earned, what you kept, what's reserved, what's safe to spend or invest.
30 minutes · every month
Audit-ready documentation
Business-purpose logs, Augusta comps, mileage records — the paper trail that makes every deduction defensible.
Built as you go
Wealth deployment
When the reserve is full and the tax is handled, excess profits move into real assets — through separately regulated partners.
Regulated partners execute
Real results
The track record behind the Audit.
30+
creators already served by our Head of Tax, Elton Lalaj
20–30%
average tax saved with proactive planning across those engagements
100+
founders behind Zenith, the CFO firm Midas grew out of
2x fee
shown in recoverable savings by the Audit — or it's refunded
Results from our Head of Tax's professional practice. Individual outcomes depend on your situation — that's what the Audit establishes.
Why it's safe to say yes
Three guarantees. No blind trust required.
Creators get pitched constantly — so we don't ask you to take our word for anything. We put it in writing.
The Audit guarantee
We won't quote you until we've seen your last two years. If the Audit doesn't show at least twice our fee in recoverable savings, we tell you not to hire us — and refund the Audit.
Your data, your control
You decide exactly what Midas can see, and you can revoke access any time. Read-only where possible, encrypted, and never sold or shared. Ever.
Risk-free to start
Put down a small, fully refundable deposit — bring your manager or team to the strategy call, ask anything, and if it's not a fit, you get every cent back.
What we won't do
We don't sell syndicated conservation easements, equipment-leasing deals, mining setups, or anything whose economics only make sense as a deduction. We don't tell you your wardrobe is deductible because you're on camera, or that a car is deductible because it appeared in a video — courts have rejected both. If a strategy only survives when nobody looks at it, it isn't a strategy.
Every engagement is led by Elton Lalaj, CPA — Head of Tax — who does this for creators every day — with filings handled by licensed, registered tax professionals.
How it actually works
No dashboards to learn. You just text Midas.
Snap a receipt in WhatsApp and the Midas agent reads it, categorises it and files it to your books — then lends against it and shrinks your tax bill. All legal, all documented, so tax season stops being something you fear.
📷 receipt.jpg
Processed ✓
Cafe · $18.50 · Client Dinner · 12 Jan✓ logged & synced to QuickBooks
Cafe · $18.50 · Client Dinner · 12 Jan✓ logged & synced to QuickBooks
The Midas agent
Snap it in WhatsApp
Every receipt read, categorised and filed instantly, with the business purpose recorded. No app to learn, no shoebox, nothing reconstructed in April.
Available to advance
$85,000
Against $340K of tracked income & spend
Get it today →
Instant financing
Cash for the slow months
Draw against what you've already earned — fair terms, funded fast. Never a predatory lender again.
Estimated tax owed
$150,000 $108,000
▼ $42,000 saved this year
Drops live as deductions get captured
Tax bill, live
Watch it shrink
Your estimated tax falls in real time as Midas finds every deduction — legally. No April surprise, no audit to fear.
Who it's for
Not every creator has the same money problem.
So we don't sell them the same thing. Where the income looks like a real business, our platform does the heavy lifting. Where it's personal, our people do.
Best tech fit
TikTok Shop & commerce creators
They're e-commerce operators — COGS, ad spend, affiliate commissions, sales-tax nexus, marketplace payouts. Real books, real complexity, and more business-savvy than most. This is where the Midas platform earns its keep.
Fastest-growing segment. A trillion-dollar trajectory, and almost nobody serving their finances.
Advisory-led
Traditional creators
Brand deals and ad revenue — lumpy 1099 income, fewer line items, but the same tax bomb and the same feast-or-famine cash. Their need is a profit coach and a wealth plan more than a dashboard.
Reached best through the pain: "your first tax season shouldn't be a surprise."
High-touch
High-earning independents
The creators making serious money with the least guidance and the most exposure. Highest willingness to pay, most in need of structure — handled with discretion, and with jurisdiction handled carefully.
A people business first. Trust and privacy before any tool.
The platform
For creators who sell, the tech does the heavy lifting.
Commerce creators — TikTok Shop, merch, product lines — run real businesses with real books. Midas already connects to the tools they use and turns the mess into a live picture of what they actually keep.
True margin
41%
after COGS, ads & fees
Set aside for tax
$74,900
on track
Runway
7.2 mo
▼ 3.1 mo if sales dip 40%
Illustrative — your live numbers once you connect your channels
Connect every income source
TikTok Shop payouts, Shopify, Stripe, QuickBooks — pulled into one place. One creator, multiple entities: the LLC, the merch store, the personal brand, all under a single view.
Multi-provider · multi-entity sync
See what you actually keep
Full P&L, cash flow and per-product margin — after COGS, ad spend and platform fees. Which SKU makes money, which one just makes noise.
Reports · sales & product analytics
Ask it anything
An AI CFO that answers in plain English — "what's my margin on the beauty line?" or "how much do I owe for tax?" — with charts, not jargon. No finance degree required.
Conversational AI · 14+ finance tools
Never get surprised
Forecasting, burn rate and runway built in. "If this product dips 40%, when do I run out of cash?" — answered before it happens, not after.
Forecasting · scenario modeling
Expenses on autopilot
Vendor tracking, categorization and receipt capture that feed the books automatically. The snap-a-receipt tool from Compass flows straight into the platform.
Expense management · receipt capture
It remembers
Tax deadlines, savings goals, the decisions you made last quarter — carried across every session, so the platform actually knows your business over time.
Persistent memory · per-entity
Inside the platform
This is what visibility actually looks like.
Not a mockup — the real Midas platform. Connect the channels a creator already sells on, and the whole picture assembles itself. Then you just ask it questions.
The e-commerce answer
Ask "what's my revenue?" in plain English and Midas breaks it down by channel — Amazon, Shopify, TikTok, brand deals — in one answer, even netting out discounts and returns. This is why commerce creators are the sweet spot: their money lives across platforms, and nobody else stitches it together.
The whole picture, one screen
Live P&L, cash flow, burn rate, runway and a financial-health score — plus a month-over-month snapshot the AI writes on its own. A creator sees exactly what they keep, and what a slow month does to them, before it happens.
The engine
One team, four partners, behind every creator.
You get a single point of contact. Behind them sits a stack most creators could never assemble on their own.
Tax, bookkeeping & accounting
Filed right, tracked all year, built around how creator income actually behaves.
Wealth management
Savings moved into index funds, real estate and real assets, plus deal flow.
Revenue financing
Cash for the dip months — so a slow algorithm never turns into predatory debt.
The AI expense tool
Snap a receipt, get an instant deductible verdict. Bookkeeping without the shoebox.
midas · can I expense this?
Bought a camera body + lighting kit for the studio — $4,200.
Logged as production equipment. Under the de minimis rules each item under $2,500 can be expensed immediately — I've split the receipt and recorded the business purpose.
✓ logged · business purpose recorded
What about the car I featured in a video?
Careful — appearing in content isn't enough on its own; the courts have rejected that. Vehicles need documented business use above 50% and a mileage log. I've flagged it for Elton before anything is claimed.
⚠ flagged for your CPA — not claimed yet
A message from our founder
Why I started Midas.
Lavine Hemlani
Founder & CEO
Hey — I'm Lavine.
I run Zenith, a CFO firm. Over the last few years we've built the finance function behind 100+ founders — biotech, e-commerce, software. Real companies, real books, real exits.
And the more creators we met along the way, the more obvious it became: this is where we could add the most value. Founders have CFOs, boards and advisors watching their money. Creators have a manager who takes a cut of the next deal and an accountant who shows up once a year. Nobody is actually protecting what they keep.
Most creators we review are overpaying tax — often by as much as 30%. Not because they're careless. Because nobody ever built the structure around them that every serious business already has.
That's Midas. The financial team I kept wishing existed for every creator who sat across from me: find what you're overpaying, fix the structure, put the money to work — so the run you're on becomes wealth that outlasts it.
— Lavine
Leadership
The team behind your money.
Lavine Hemlani
Founder & CEO
Founder of Zenith, the CFO firm behind 100+ founders. A decade building, buying and structuring companies across the US, UK and Dubai — now applying that machinery to creators.
Carter Turnbull
Co-founder & CGO
Runs growth. Built and scaled offers in the creator and coaching economy — responsible for how creators find Midas and what they experience from the first conversation onward.
Elton Lalaj, CPA
Head of Tax
20+ years in public accounting, specialising in entertainment, hospitality and real estate. He designs your plan and leads every strategy session. Founder of Lalaj CPA Group.
The tax team
Elton doesn't work alone.
Your plan is designed by Elton and executed by the licensed accountants and tax professionals of Lalaj CPA Group — the practice that files for every Midas client.
Erton Kaleshi
10+ years
Tax consulting and compliance for corporations and high-net-worth individuals, across domestic and foreign industries.
Arnold Visha
10+ years
Tax consulting, compliance and dispute resolution — hospitality, construction and professional services businesses.
Drita Kaleshi
19+ years
Full-cycle accounting, tax compliance and financial advisory — including production companies.
Rafaela Mrruku
15+ years
Taxation, financial reporting, regulatory compliance and advisory for businesses needing full financial management.
Ada Mrruku
10+ years
Comprehensive bookkeeping and day-to-day financial management across auditing, construction, banking and fashion.
Kristiana Rroqja
10 years
Bookkeeping and annual tax preparation for hospitality, construction and professional services clients.
Eriola Mucllari
4+ years
Meticulous bookkeeping and financial records — monthly accounting updates, sales reporting and compliance support.
Dhimitra Dhimitri
MSc Accounting
Bookkeeping, financial reporting support and transaction management for small and mid-sized businesses.
Who's behind it
Operators and a CPA — not a call centre.
Midas is run by people who've built the finance function behind real companies, and a tax practice that files for creators every day.
Lavine Hemlani
Founder & CEO
Founder of Zenith — the CFO firm behind 100+ founders.
Carter Turnbull
Co-founder & CGO
Growth. Built and scaled offers across the creator economy.
Elton Lalaj, CPA
Head of Tax
20+ years in public accounting. Designs and leads every plan.
Board and advisors
The people we answer to.
Operators who have built and sold real companies, and who sit on the numbers with us.
Evan Meagher
Board Member
Seed investor at FOG Ventures. Former chief financial officer of CoreWeave.
Jimmy Ku
Board Member
Venture partner at 10X Capital. Previously head of growth at Flutterwave.
Nikhil Arora
Board Member
Chief executive of Epignosis. Previously senior roles at GoDaddy, WeWork and Intuit.
Richard Pattle
Board Member
Co-founder of Indian asset manager True Beacon. Former vice chairman of Standard Chartered Private Bank.
Matthew Singer
Board Member
Operations and delivery.
"I've watched creators go from millions to nothing — not because the money stopped, but because no one built anything under it. That's the entire reason Midas exists."
Lavine Hemlani · Founder & CEO, Midas
What creators say
Creators who stopped guessing.
★★★★★
"I used to dread tax season. Now I know my numbers cold, and my money's actually working instead of sitting in checking waiting to get spent."
JD
Jordan D.
TikTok Shop · beauty
★★★★★
"My income swings hard month to month. They set up the buffer so a slow month doesn't send me into a panic — that alone was worth it."
MR
Maya R.
Creator · lifestyle
★★★★★
"First time I've actually understood my margin per product. Turns out my best-seller was barely making money. We fixed it in a week."
DK
Devin K.
Shopify · apparel
Sample testimonials shown for layout — real founding-creator quotes replace these before launch.
FAQ
The questions creators actually ask.
My accountant already handles this.
Your accountant files. Ask yourself: what did they proactively tell you to do before December 31st last year? If the answer is nothing, they're a historian, not a planner. We work alongside a good accountant — we do the planning they don't.
Isn't this regulated financial advice?
We don't give investment advice. Tax planning and filings are delivered through licensed professionals, and anything that touches investments goes to a separately regulated partner — and we tell you exactly where that line is.
How do I know you can actually deliver?
You'll have the number before you have an invoice. The Audit reviews your last two years and puts what you overpaid in writing — if it doesn't show real recoverable savings, we'll tell you not to hire us.
I'm not big enough yet.
The decisions that save the most are the ones you make before the income arrives, not after. That said, if you're under about $250K a year, we'll tell you honestly — start with Compass, not the full service.
Can't I just deal with it at year end?
By year end most of the levers are gone. December isn't when planning happens — it's when planning expires. The set-aside, the structure, the timing all work because they start now.
I don't want the tax tail wagging the dog.
Neither do we. We don't change your business to save tax — we change the structure around the business you're already running.
What does it cost?
We won't quote you until we've seen your last two years — that's the point of the Audit. The Audit fee is credited in full against any engagement, and if it doesn't show at least twice our fee in recoverable savings, we refund it. From there, Compass, Inflection and Legacy are priced to what your situation actually needs.
What if I'm fine just eating the tax bill?
Then honestly, you shouldn't hire us yet. This is for creators who've decided that overpaying six figures over a career isn't acceptable.
I might move abroad anyway.
Then you want the numbers in front of you before you decide. The structure works either way — and it's the input to that decision, not something that blocks it.
What if my income is all over the place?
That's the norm, and it's exactly what we plan for — setting money aside in the big months so the zero months don't wipe you out, without ever touching predatory money.
Can I keep my current accountant?
Yes. Many clients keep their existing accountant for what they're good at — we do the proactive strategy layer and coordinate with them. If you'd rather have it all under one roof, filing is included through our licensed team.
Do you take a percentage of what you save me?
No. Our fees are flat and quoted after the Audit, so you know exactly what you're paying before you commit. The only performance element runs in your favor: if the Audit doesn't show at least twice our fee in recoverable savings, it's refunded.
Do you file my taxes?
Yes — for engaged clients, filing is included and done by licensed, registered professionals. We file exclusively for clients we plan for, because filing a return we didn't strategize is how money gets left on the table.
Is this a one-year commitment or a subscription?
Engagements run annually. Each year the plan gets updated for new rules, new income and new strategies — most clients renew because tax planning compounds, but you're never locked in beyond the year.
What if I don't want to buy real estate?
You don't have to. The foundations — structure, deductions, retirement, timing — need no property at all. Real estate is the optional advanced tier for creators with capital who want the biggest levers.
Resources
Guides for creators who want to keep what they make.
Twelve plain-English playbooks on how creator tax actually works. No jargon, no gatekeeping.
Tax · 8 min
How much tax do content creators actually pay?
Creators typically pay 30–45% of profit once federal, state and self-employment tax stack up.
Read → Strategy · 6 minAccountant vs tax strategist: what creators actually need
Filing records the past. Strategy changes the number. Most creators only have the first.
Read → Structure · 7 minLLC vs S-corp for content creators: when to switch
Above roughly $50K of profit, an S-corp election typically saves $5K–$9K a year.
Read → Deductions · 7 minThe tax write-offs content creators miss most
Gear, home studios, travel and the Augusta rule — the deductions that go unclaimed.
Read → Retirement · 6 minThe Solo 401(k): a creator's biggest single deduction
Deduct up to ~$70K a year while building wealth you actually keep.
Read → Compliance · 5 minQuarterly estimated taxes: dates, math and penalties
Creators prepay four times a year. Miss the dates and penalties accrue quietly.
Read → Deductions · 6 minThe Augusta rule for content creators
Rent your home to your own business for up to 14 days a year — and document it properly.
Read → Deductions · 6 minCan creators write off a car?
Mileage, actual expenses and the 6,000-lb rule — and where the IRS pushes back.
Read → Deductions · 5 minThe home studio deduction: actual vs simplified
The simplified method caps at $1,500. Actual expenses routinely triple it.
Read → Platform · 7 minYouTube taxes: what creators owe and how to pay less
AdSense is 1099 income — no withholding, quarterly payments, structure decides the rest.
Read → Platform · 8 minTikTok Shop seller taxes: the complete guide
Commerce creators are e-commerce businesses: COGS, fees, inventory and sales-tax nexus.
Read → Risk · 6 minWhy creators get audited — and what prevents it
Sole-prop returns, 100% vehicle claims and undocumented Augusta days are the flags.
Read →
Security & privacy
Your money data is the most sensitive thing you own. We treat it that way.
Creators get targeted — scams, impersonation, people trying to get into your accounts. So before you connect anything to Midas, here's exactly how your data is protected and what stays in your control. No fine print.
You decide. You can revoke.
You choose exactly what Midas connects to, and you can cut off access in one click, any time. Read-only wherever the job allows — we can see, not touch.
Encrypted, always
Your data is encrypted in transit and at rest with bank-grade standards. Access is logged and locked to the specific people serving you — no one else.
Never sold. Never shared.
We do not sell your data or hand it to advertisers, platforms, managers, or anyone else. It exists to serve you — full stop. That's a promise in writing, not a setting.
Regulated data, licensed hands
Tax filing and wealth are handled by licensed, vetted partners under their own compliance and security — held to professional standards, not floating around a startup.
What we access, and why
Only what's needed to do the job. To handle your tax and books, we connect to the places your money moves — the app you're paid through, and your accounting software. We request the minimum access required, and never more.
What stays in your control
You grant access, and you can withdraw it at any time. Where a connection can be read-only, it is. You always see what's connected and can disconnect it yourself in seconds.
How it's protected
Encryption in transit and at rest, strict internal access controls, activity logging, and reputable infrastructure providers. Only the team members actively working on your account can see your information, and every access is recorded.
Built for people in the public eye
We know creators are targets for impersonation, phishing and account-takeover attempts. We'll never ask for passwords over chat, we verify before acting on sensitive requests, and we treat your identity and privacy as part of the product — not an afterthought.
If something ever looks wrong
Email lavine@zenith-grp.co and we'll act immediately. For the full detail on data handling and your rights, see our Privacy Policy.
Legal
Privacy Policy
Last updated 23 July 2026
Midas ("Midas", "we", "us") respects your privacy. This policy explains what information we collect through midascfo.com and our services, how we use it, and the choices you have.
Information we collect
- Information you give us — your name, email, phone number, and details about you and your business when you apply, book a call, or become a client.
- Financial information — for clients, we access financial data from the accounts you choose to connect (such as TikTok Shop, Shopify, Stripe, Amazon or QuickBooks) so we can provide bookkeeping, tax, cash-planning and wealth services.
- Usage information — basic device, browser and usage data collected automatically, including through cookies, to operate and improve the site.
How we use your information
To provide and improve our services, respond to and communicate with you, schedule calls, deliver the bookkeeping, tax, cash-planning, wealth and financing services you engage us for, and meet our legal obligations.
How we share it
We share information with the service providers and professional partners who help deliver parts of the service — for example tax, bookkeeping, wealth-management and financing partners — under confidentiality obligations, and only as needed to serve you. We may disclose information where required by law. We do not sell your personal information.
Data security & retention
We use reasonable safeguards to protect your information, though no method of transmission or storage is completely secure. We keep your information for as long as needed to provide the services and to meet legal and accounting obligations.
Your choices
You may request access to, correction of, or deletion of your personal information, and you can opt out of marketing emails at any time. Depending on where you live, you may have additional rights (for example under GDPR or the CCPA). To exercise any of these, email lavine@zenith-grp.co.
Cookies & third-party links
We use cookies for core functionality and analytics; you can control them through your browser settings. Our site may link to third-party services that have their own privacy practices, which we don't control.
Children
Our services are intended for adults (18+) and are not directed to children.
Changes & contact
We may update this policy from time to time; the date above reflects the latest version. Questions? Email lavine@zenith-grp.co.
Legal
Terms of Service
Last updated 23 July 2026
By using midascfo.com or engaging our services, you agree to these terms. Please read them carefully.
Our services
Midas offers Compass (a done-with-you membership including education and coaching) and Legacy (done-for-you financial services including bookkeeping, tax coordination, cash planning, and access to wealth-management and financing partners). The exact scope of what we provide to you is set out in your engagement agreement.
Not professional advice
Information on this site is general and is not tax, legal, or investment advice. Regulated services are provided under separate engagement agreements by appropriately qualified partners. You should not act on general information without advice specific to your situation.
Eligibility & results
You must be at least 18 to use our services. Creator income is variable, and we do not guarantee any particular financial outcome.
Fees
Compass is billed annually; Legacy is percentage-based (a percentage of assets managed plus a share of what we save you). Applicable fees are disclosed to you before you sign up and are detailed in your engagement agreement.
Your responsibilities
You agree to provide accurate information and to maintain access to any accounts you connect. Unless we expressly assume a responsibility in your engagement agreement, final decisions and filings remain yours.
Third-party services & intellectual property
Connected platforms and partner services are governed by their own terms. The content, design and branding of this site are owned by Midas and may not be copied or reused without permission.
Disclaimers & liability
The site and services are provided "as is". To the fullest extent permitted by law, Midas is not liable for indirect or consequential losses, and our total liability is limited as set out in your engagement agreement.
Termination & governing law
Either party may end an engagement in accordance with its terms. These terms are governed by the laws of the jurisdiction in which Midas operates; the specific governing law and venue will be set out in your engagement agreement.
Changes & contact
We may update these terms; continued use of the site or services means you accept the current version. Questions? Email lavine@zenith-grp.co.
See if you qualify
Let's see if Midas is a fit.
Takes under a minute. We take on a limited number of creators at a time, so this helps us prioritise the right people.
Watch: how creators keep 20–30% more
3-minute overview · from Lavine, founder
Start here · Free
The Assessment.
Everything you need to know your number — before you spend a dollar with us. Four things, all free, in about a week.
01
The Playbook
All 16 strategies high-earning creators use, in plain English. Yours to keep, whatever you decide.
02
The 5-min assessment
Nine questions below give you a directional estimate of what an unplanned year is costing you.
03
The Audit
Your last two years reviewed by our Head of Tax — what you overpaid and what's recoverable, in writing.
04
45-min strategy session
Sit with Elton Lalaj, CPA. You leave knowing your number and your options — even if that's "do nothing yet."
Step two
Start with the 5-minute assessment.
Nine quick questions — you'll see your estimate the moment you finish.
Compass · 1-on-1 strategy sessions, guides & access
Learn to run your money like the top 1% of creators — with our team behind you.
Compass is for creators who want to stay hands-on: you get the full playbook, real sessions with our team, and a room of serious creators — and you run the system yourself, with us on call.
The guide & content library
Every strategy in the Creator Tax Playbook, expanded — structure, deductions, retirement, timing — in plain English, updated as rules change.
Yours from day one
Three 1-on-1 strategy sessions
Sit down one-on-one with our team, map your situation, and set your structure and plan for the year.
1-on-1 · booked around you
Private Slack access
Questions as they come up — "can I expense this?", "what do I set aside?" — answered by people who do this daily.
Ongoing
The community
A room of creators at your level sharing what actually works — deals, structures, mistakes avoided.
Serious creators only
The expense app
Photograph any receipt and see what's deductible on the spot — your documentation builds itself.
WhatsApp-first
Upgrade path
When you're ready to hand it all over, Compass credits your way into Inflection.
No lock-in
The Compass curriculum
Eight modules. Every strategy. In order.
Built from the sixteen strategies in the Creator Tax Playbook — taught in the order they compound.
Module 01
Financial hygiene
Separate accounts, clean books, the 25–35% reserve, and reading your own P&L — the foundation everything sits on.
Module 02
Structure
LLC vs S-corp, the election, reasonable salary, and the QBI deduction — with the real math.
Module 03
The deduction system
Real-time capture, home studio (actual method), audit-ready documentation that survives scrutiny.
Module 04
Vehicles & Augusta
Mileage vs actual vs depreciation, the 6,000-lb rules — and the Augusta rule done with proper comps.
Module 05
Retirement & health
Solo 401(k) to ~$70K, HSA, 100%-deductible premiums — the self-employed wealth stack.
Module 06
Quarterlies & timing
Estimated payments, safe harbors, and the year-end moves that expire December 31.
Module 07
People & plans
Family on payroll, the accountable reimbursement plan, and paying your team properly.
Module 08
Wealth foundations
What to do with excess profits — deployment basics and your first look at enterprise value.
Inflection · Implementation, filing & infrastructure
The whole tax side — handled, implemented, filed.
Inflection is for creators past the point of doing it themselves. Our Head of Tax runs your strategy, our team implements every piece, licensed professionals file — and you review the wins once a month.
Monthly strategy session
A standing session with Elton Lalaj, CPA — our Head of Tax — what's changing, what's next, what it's worth.
Every month · Head of Tax
Full implementation
Structure, elections, timing, retirement plans — every strategy executed for you, not explained to you.
We do the doing
Expense & deduction capture
Every receipt read, categorised and filed with business purpose logged — audit-ready by default.
Runs daily
Tax filing included
Federal and state returns prepared and submitted by licensed, registered professionals.
Licensed partners file
Monthly books review
Your books reviewed every month for tax opportunities — nothing waits until April.
12x per year
Slack access
Direct line to the team between sessions — decisions checked before you make them, not after.
Ongoing
The GOLD system
Inflection runs the first two phases.
G
Guard
Structure, deductions and timing — the bill cut before it forms.
O
Organize
Clean books, clean picture, tax reserved on every payout.
L
In Legacy
Leverage
Retirement, buffer and financing — what you kept, working.
D
In Legacy
Deploy
Real assets, deals and enterprise value.
Legacy · Wealth management, deal flow & enterprise value
A following isn't an asset. A company is.
Right now, most creators don't own a business — they own a very well-paid job that stops the day they stop. Legacy fixes that: the full tax engine underneath, real CFO work on top, and the structural work that turns an audience into something a buyer could actually purchase. The best time to know what you're worth is years before anyone offers.
The full Inflection engine
Monthly strategy with our Head of Tax, full implementation, capture, filing, books review, Slack.
Included
Real CFO work
Forecasting, cash planning, unit economics and board-grade reporting — the finance function behind 100+ founders at Zenith, applied to your business.
Fractional CFO · included
Building enterprise value
Turning personal income into a company someone could buy: recurring revenue, products, team, systems — value that exists beyond your face.
The valuation drivers
Owner independence
Structuring the business so revenue doesn't depend entirely on you — the single biggest driver of what a buyer will pay.
De-risk the key person
Exit readiness
Learning what buyers pay for, cleaning the books for diligence, and preparing the business to sell — years before you want to.
Built to be bought
Wealth & deal access
Excess profits deployed into real assets through a regulated financial entity, plus select opportunities when they fit.
Regulated partner executes
Quarterly board reviews
A board-style sitting on your whole picture: earned, kept, deployed, enterprise value, and what's next.
4x per year
The GOLD system
Legacy is the only tier that runs all four phases.
G
Guard
Structure, deductions and timing — the bill cut before it forms.
O
Organize
Clean books, clean picture, tax reserved on every payout.
L
Leverage
Retirement, buffer and financing — what you kept, working.
D
Deploy
Real assets, deals and enterprise value.
Case studies
What a planned year actually looks like.Anonymized
Client identities are never published — every case study is anonymized by profile, platform and income band. The figures below are illustrative models showing how the strategies stack; anonymized results from our Head of Tax's engagements replace them as each client's year completes.
Midas case study 01
TikTok Shop creator
| Strategy | Impact |
|---|---|
| S-corp election + salary design | $19,400 |
| Augusta rule (documented comps) | $14,000 |
| Solo 401(k) stack | $23,500 |
| Vehicle + depreciation | $14,200 |
| Home studio (actual method) | $4,100 |
Modeled tax reduction~$61,000
Midas case study 02
YouTube creator
| Strategy | Impact |
|---|---|
| S-corp election + salary design | $11,900 |
| Retirement contributions | $16,000 |
| Health premiums + HSA | $9,300 |
| Accountable reimbursement plan | $6,200 |
| Home office (actual method) | $3,800 |
Modeled tax reduction~$47,000
Midas case study 03
Subscription creator
| Strategy | Impact |
|---|---|
| Entity restructure + salary design | $28,000 |
| Defined-benefit retirement plan | $46,000 |
| Short-term rental + cost seg | $38,000 |
| Augusta rule (documented comps) | $14,000 |
| Equipment + studio (§179) | $12,500 |
Modeled tax reduction~$148,000
Midas case study 04
Instagram & brand-deal creator
| Strategy | Impact |
|---|---|
| S-corp election + salary design | $16,800 |
| Solo 401(k) employee + employer | $21,000 |
| Accountable reimbursement plan | $7,400 |
| Content production & equipment (§179) | $9,600 |
| Travel & location shoots, documented | $5,900 |
Modeled tax reduction~$61,000
Midas case study 05
Course & community creator
| Strategy | Impact |
|---|---|
| Entity restructure + reasonable comp | $34,000 |
| Defined-benefit / cash balance plan | $71,000 |
| PTET election (state workaround) | $29,500 |
| Family payroll, properly papered | $11,200 |
| QBI positioning + timing | $18,000 |
Modeled tax reduction~$164,000
Midas case study 06
Podcast & newsletter creator
| Strategy | Impact |
|---|---|
| S-corp election + salary design | $8,700 |
| SEP-IRA contribution | $12,400 |
| Health premiums + HSA | $6,800 |
| Home studio (actual method) | $4,300 |
| Q4 timing on renewals | $3,600 |
Modeled tax reduction~$36,000
No names, handles, or identifying details are ever shown — yours wouldn't be either.
Free download
The Creator Tax Playbook.
The strategies high earners actually use — S-corp math, the Augusta rule, real-time deduction capture, retirement stacking and the advanced tier — organized for creators, in plain English. Tell us where you are and it's yours.
Limited intake
Keep what you built.
If you're earning real money and want it to still be there in five years, tell us where you are and we'll show you what we'd build under you.